Press Center

Sonoma County is home to award-winning cannabis farms and transformative wellness retreats. Experiences range from yoga and meditation sessions infused with cannabis to nature walks and spa treatments enhanced by CBD and cannabis therapeutics. Visitors are invited to explore local cannabis farms, engage with knowledgeable cultivators and industry experts to learn about sustainable growing practices, innovative extraction methods, and the latest developments in cannabis research

The Roseland district boasts the largest Latino population in Santa Rosa, and at its core lies the first Mexican food park in Northern California. Featuring a diverse array of Sonoma County food trucks, each offering a unique culinary experience, Mitote Food Park promises a contemporary take on Mexican regional cuisine. These food trucks embody the extensive journey from both rural and urban kitchens across Mexico to this community-driven endeavor.

Cleve Jones shared insights into the parade's origins and its ambitious agenda, promoting engagement among Sonoma County locals and Bay Area tourists alike. Cleve Jones’ enduring commitment to human rights and community building is evident in his involvement in the Russian River Pride Parade, showcasing his dedication to creating inclusive and celebratory spaces.

In a destination known for special events, none captures the spirit of the fall harvest like Wine Road’s Food and Wine Affair.

As Sonoma County’s official destination stewardship organization, Sonoma County Tourism employs a holistic approach to managing the environmental aspects of the destination to ensure long-term viability and well-being.

Upcycling, also known as creative reuse, is the process of transforming by-products, waste materials, useless, or unwanted products into new materials perceived to be of greater quality, such as environmental value.

Anyone traveling on the Gravenstein Highway in west Sonoma County has seen them: apple orchards. Apples—in particular Gravensteins—have been part of Sonoma County’s roots, growing in orchards and backyards for over 200 years since they were planted at Fort Ross in the early 1800s.

Sonoma County is a welcoming and inclusive community where its citizens and visitors feel safe, respected, and comfortable in being themselves and expressing all aspects of their identities. Here in our destination superficial distinctions are not a reason for cultural divisions.

From headwaters to ocean, the residents of Sonoma County depend upon the Russian River system, our most pivotal of natural resources, for the water we drink, the food we eat and the beauty that surrounds us. The only way to ensure a healthy future for our environment, our economy, and our community is through the regeneration of the Russian River watershed.

Wine and cheese is a pairing that produces some of the most interesting, complex and harmonious flavor experiences you’ll find anywhere. Since one of the golden rules of wine pairing is to match the wine with food of the same region, with over 425 wineries and more than a dozen artisanal cheesemakers, Sonoma County has this tasting sensory experience covered in spades.

Nestled in Sonoma County’s Dry Creek Valley, SingleThread Farm bringing 24 acres of biodiversity to wine country. It is fueled by and thrives at the hands of thoughtful farmers with a shared ethos to respect the land and practice responsible land management. Driven by nature and in stride with the seasons, the farmhands at SingleThread work the fields while supplying their restaurants, the 3-starred Michelin rated, SingleThread, and its sister restaurant, Little Saint with amazing vegetables year around.

Known as the Sonoma Serengeti, Safari West nestled in the Mayacamas mountain range between Santa Rosa and Calistoga, California is the closest you can come without traveling around the world to the African continent. Since its founding in 1993, Safari West has become one of the premier wildlife destinations in the United States featuring an expansive wildlife collection amongst the beauty of Sonoma County.