Sonoma County Leave No Trace Coalition Toolkit

In early 2021, Sonoma County Tourism and Sonoma County Regional Parks entered a partnership with the national Leave No Trace organization to develop a county-wide responsible recreation initiative to help mitigate environmental impacts in area parks, preserves, and other outdoor recreation locations. Part of SCT and Regional Park’s partnership with Leave No Trace involved the development of a Sonoma County-tailored version of the Seven Principles. The Sonoma County Leave No Trace Seven Principles were revealed that summer, and our hospitality partners immediately stepped up to incorporate its messaging in reservation confirmations, websites, and other channels.

Sonoma County Tourism, Sonoma County Regional Parks, and Leave No Trace are delighted to now offer our partners, land managers, and other stakeholders new tools to help magnify these important messages, with the Sonoma County Leave No Trace Coalition Toolkit. This toolkit contains both digital and physical items free to access and order below. If you have any questions regarding the use or procurement of these materials, please email communityengagement@sonomacounty.com.

Online Training Module

Sonoma County Tourism invites our partners to take this free online training to better understand the important mission of Leave No Trace and the simple but meaningful steps you can take to help share its messaging with your customers/visitors. The Online Training Module is available in two editions: one for visitor-facing hospitality employees, and one for visitor centers.

Hospitality Module
Visitor Center Module

Physical Toolkit Items

Toolkit items can be ordered at no cost through our Hospitality Hub. If you do not have a partner account with us, but would like request any of the resources above, please email communityengagement@sonomacounty.com.

Sonoma County Leave No Trace Coalition

  • Sonoma County Leave No Trace Coalition 5x5 Window Cling

    • Show customers your support of the Sonoma County Leave No Trace Coalition by posting this window cling of the Coalition badge in your place of business.
Leave No Trace Poster

  • Sonoma County Leave No Trace Coalition 11x17 Poster

    • Help share key points of the Sonoma County Leave No Trace Seven Principles with this 11x17 Coalition poster.
3 Tent cards

  • Sonoma County Leave No Trace Coalition 5x7 table tent cards:

    • Table Tent Card A “Eager to Explore the Coast?”
    • Table Tent Card B “Ready for River Fun?”
    • Table Tent Card C “Looking for Local Hikes?”
    • Please consider placing these table tent cards in your lobbies, front desks, or on dining tables. We have three table tent cards to choose from: one coastal focused, one river focused, and one that applies to all outdoor spaces in Sonoma County.
Leave No Trace Behind Booklets fanned out.

  • Your Guide to the Sonoma County Leave No Trace Seven Principles

    • 14-page full-color guide on the Sonoma County Leave No Trace Seven Principles.
    • Each Principle provides helpful recommendations for minimizing negative impacts to parks and open spaces.
    • The guide is both an excellent training resource for employees and effective reference material for guests/customers.

Digital Toolkit Items

  • Sonoma County Leave No Trace Vacation Rental Resource
    • This streamlined version of the Sonoma County Leave No Trace Seven Principles can be added to your vacation rental packet materials.
  • Sonoma County Leave No Trace Social Media Posts
    • Share the message of Leave No Trace through these suggested social media posts. #SonomaCounty #LeaveNoTrace #LifeOpensUp
  • Sonoma County Leave No Trace Visitor Talking Points
  • Photographic assets to accompany the resources above

To access these digital assets, users must read and electronically agree to the terms and conditions of the sublicense agreement. Users are responsible for ensuring the digital assets are utilized in adherence to the Sonoma County Leave No Trace Brand Standards Guide. Once you submit the form, thereby agreeing to the terms and conditions, links to the digital assets will be emailed to you.

Thank you for joining the Coalition and helping us empower visitors, travelers, and residents to be stewards in preserving and protecting Sonoma County’s outdoor experiences!

Thank you for joining the Coalition and helping us empower visitors, travelers, and residents to be stewards in preserving and protecting Sonoma County’s outdoor experiences!